Society is slowly getting going again. It is getting busier in traffic and more and more people are opting for the comfort and convenience of individual transport such as bicycles, scooters, cars or motorcycles. As a road user, this means that you often end up in situations where the 1.5 m is not always easy to maintain. Passing each other on a narrow cycle path, all waiting at the traffic light, or a truck maneuvering through the busy narrow streets of the city center, these are everyday situations that require extra attention and alertness.

Awareness campaign
How can you respond best as a road user? With the awareness campaign 'See me sitting', the RAI Association wants to draw attention to the growing importance of taking extra account of each other in traffic and giving behavioral tips on how road users can behave safely in traffic. The campaign focuses mainly on road users in the city, distinguishing between 5 different types of road users: cyclists, scooter drivers, motorcyclists, motorists and drivers of heavy vehicles. In addition to specific behavioral tips, additional information is given per target group on subjects that deserve extra attention during this time of corona. Consider the importance of maintenance or the use of high-quality locks for your new bicycle, motorcycle or scooter.

Do you see me?
With this ambiguous tagline it brings RAI Association the road users that a good relationship on the road starts with having an eye for each other. 'Do you see me sitting' stands for the interaction between road users. In other words, 'Do you see me', 'Keep in mind with me' On the other hand, 'Do you see me sitting' stands for innocent flirting in traffic but above all being nice to each other. Thirdly, with 'See me sitting', RAI Association draws attention to the positive contribution of individual transport to the comfortable, smart and healthy movement from A to B. 'Have a look. I'm doing well '!

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