Million loss Swapfiets part of growth strategy

Million loss Swapfiets part of growth strategy

You know the bicycles with the characteristic blue front tire that often obstruct the sidewalk in student neighborhoods. The blue bands may be visible everywhere in the large…

Swapfiets is a Dutch startup and their bicycles…

Swapfiets is a Dutch startup and their bicycles…

Still an achievement, in just over a year we managed to attract around 50.000 customers for a rental bicycle on a subscription basis. Dirk de Bruijn made it happen with Swapfiets. De Bruijn has been working together since 2014…